3500 cm2 refers to the dimensions of a poster at the disposition of an artist to create an artwork.
The project, curated by Lorenzo Benedetti, was originally developed for Blueroom, a music and art event that takes place every Saturday evening at the Rialto Santambrogio, Rome.
Several hundred copies of each poster, distributed free of charge to the event’s public, are thus diffused throughout the city, continually creating new spectators/collectors of art.
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